Bohobun is a foodtruck in cairo. This visual concept was created with the aim to be relevant to millennials through an americana route 66 aesthetic.
With an homage to everything that is organic, handmade and free. Hence the handmade illustrations that are inspired from several bohemian practices and used
in symbolic form meaning and depicting several things. The sun (strength), The moon (rythm in time and clarity), The rose contrast in strengths and fragility, The Hand (the tool of tools, the maker of things), the arrow (agility,lightness and precision)
Agency: Kairo Art Director and Illustrator: Sarah Mossallam
- Hand Drawn custom illustrations-
