Magdalena Karcz's profile

Polish Avant-Garde* Typography of 20s and 30s (2017)

Polish Avant-Garde* Typography of the 20s and 30s
This book is a part of my MA Diploma project. It was inspired by this year’s 100th anniversary of the Polish Avant-garde movement. I was focused on the idea to promote and recall the legacy of Polish artists and authors of the 20s and 30s in the fields of typography and print design.

In the project I make use of techniques and tools used by artists 100 years ago to prove some of their innovative ideas still have a very modern touch - photomontages, a typeface inspired by Paneuropa made in 1931, use of plexiglas among many others. Particular elements of the project were composed by manual typesetting - chapter pages, book cover or a spread. I reduced the use of colors in the project to black and magenta. The Avant-garde movement is commonly associated with black and red colors which is why I wanted to use magenta to give the project more contemporary feeling. I wanted to highlight such aspects of presented works as typography, composition and layout. The diploma was created in Editorial & Typography Design Studio supervised by prof. Sławomir Kosmynka, Academy of Fine Arts in Łódź.

Pages: 392 
Size: 210x190mm

Portfolio photography: Aleksander Drożdżewski
Copyrights © Magdalena Karcz. All rights reserved. November 2017
My diploma was selected for Graduation Projects 2017 - an international design review for projects from the Czech Republic, Poland, Slovakia and Hungary. February 28th, 2018.
The project was awarded Third Prize in the Best Graduation Projects Competition of the Strzemiński Academy of Fine Arts in Łódź, February 1st, 2018.
Polish Avant-Garde* Typography of 20s and 30s (2017)
Published:

Polish Avant-Garde* Typography of 20s and 30s (2017)

The book Polish Avant-garde* Typography of the 20s and 30s is a part of my MA Diploma project. It was inspired by this year’s 100th anniversary o Read More

Published: