In Canada, 90% of the box office belongs to american movies
This message illustrates the omnipresence of American cinema
in Canada, and suggests that the Canadian public should make
room for its own national cinematography.
_ _ _
in Canada, and suggests that the Canadian public should make
room for its own national cinematography.
_ _ _
Au Canada, le cinéma américain s’approprie 90 % des parts de marché
Ce film publicitaire vise à illustrer la domination du cinéma américain
et la nécessité pour le public canadien de faire une place à sa
cinématographie nationale.
et la nécessité pour le public canadien de faire une place à sa
cinématographie nationale.
Advertising Agency: Brad, Montreal, Canada
Creative Director / Copywriter: Carle Coppens
Art Director: Maxime Merchez
Creative Strategy: Vanessa Harbec, Christian Jomphe
Head of Strategy: Dany Renauld
Production House: Gorditos
Producer: Véronique Poulin
Director: Emanuel Hoss-Desmarais
Post Production: SHED
Sound Studio: Studios Apollo
Creative Director / Copywriter: Carle Coppens
Art Director: Maxime Merchez
Creative Strategy: Vanessa Harbec, Christian Jomphe
Head of Strategy: Dany Renauld
Production House: Gorditos
Producer: Véronique Poulin
Director: Emanuel Hoss-Desmarais
Post Production: SHED
Sound Studio: Studios Apollo
