Chiharu Ishibashi's profile

Pryce Tea Rebrand : Singapore Collection

Project:
Rebrand : Singapore Collection 
Year: 2016

Description:
One of the oldest tea companies in Singapore, Lim Lam Thye, Pryce Tea brings together tasteful epicurean blends that combines oriental classics with modern goodness.

As a way of tribute, Pryce Tea will launch one new tea from this Singapore collection each year to commemorate the nation’s progress and achievements.

Each flavors brings us back to the past of the colonial period of Singapore. 
Each tea represents different stories of what makes Singapore what it is today.

Since 2015, annual additions to this series have earned the coveted U.K. Great Taste Award in consecutive years for their creative inspirations, making Pryce Tea the only local company to win the internationally-acclaimed tea awards with Singapore-inspired flavors.

It has been showcased in various locations in Singapore for Chinese New Year, Mid-Autumn and Tea Appreciation Events.

To find out more about their brand and Singapore's best teas, read here

Client: 
Pryce Tea Singapore
Pryce Tea Rebrand : Singapore Collection
Published:

Owner

Pryce Tea Rebrand : Singapore Collection

Together with Pryce Tea Singapore, we rebrand their Singapore Collection to commemorate the nation’s progress and achievements.

Published: