KEY VISUAL
C O N C E P T
In February 2017, the Bird Fair was held in Cali, a city known for the unique avian species that can be found only in
this area, and the Unicentro Shopping Mall in Cali wanted to do activities that revolved around the conservation of those
proposals were developed, among which this one was intended to establish the mall and the shopping bags
as a shelter for the birds, one where they could coexist during the fair.