Ainara Sainz's profile

PPC Week

Branding


About the Event

An Unbounce five-day online event organized by topic and skill level that shares actionable content for seasoned and novice PPC marketers.




Brand Identity

Translate PPC marketers’ learning curve into a brand and an experience that reflects the connection between the concepts of targeting, performance, and growth.


Javascript Animations

We decided to represent the concept of growth with movement. We used Javascript Animations because they have higher quality than any video or gif, they render faster and they’re highly customizable (for inspiration check out Codepen library).


Promotion

Event details, speaker tips and every webinar session were promoted on Facebook, Twitter,  Linkedin and Instagram as a way of engaging throughout the event.
Want to know more about the process behind this project? Check out this Medium blog post.
Want to watch the events recordings? Visit www.ppcweek.com

Credits
Ainara Sainz | Art Direction & Design Strategy
Nadia Rozental | Project Management & Promotion Strategy


Thanks to the PPC Week team and the people at Unbounce for supporting us.
PPC Week
Published:

PPC Week

PPC Week is a five-day online event organized by topic and skill level, focused on sharing actionable content for PPC marketers.

Published: