Creative Wisdom is a company that provides quality workshops for businesses and other organizations to help increase productivity, creativity, and wellness. The client wanted a website and a complete brand package that included logos, business cards, letterheads and a thorough style guide. As most of Creative Wisdom’s clients are corporate businesses we wanted to keep all the visual elements clean and crisp hence we decided to use a limited color palette of red and black and added the blue and purple to distinguish the two type of program he offered; business and personal. We used photographs of the client in action as main banners for the website to provide users with an immediate visual cue on what kind of service Creative Wisdom provided.
