Conceito / Concept
A CARESHIP (CARE: cuidados com as cargas + SHIP: transporte) é uma empresa brasileira de freight forwarding. Tem como proposta combinar o atendimento personalizado e flexível de empresas pequenas com os recursos das grandes.
A CARESHIP (CARE: cuidados com as cargas + SHIP: transporte) é uma empresa brasileira de freight forwarding. Tem como proposta combinar o atendimento personalizado e flexível de empresas pequenas com os recursos das grandes.
CARESHIP (CARE: special care with cargo + SHIP: shipping) is a brazilian freigh forwarder. It prioritizes the combination of flexibility and personalized costumer service characteristic of small companies with the resources of big companies.
Using the concept of "care" which is a very important asset in the client's eyes, I came up with a symbology that represents both the caring and the shipping aspects. The shape format is reminiscing of a hand, or it can be seen as a plane, a bird or a whale going upwards.
This is a simplified version of the logo for horizontal use
Família tipográfica: Montserrat de Julieta Ulanovsky disponível em: https://www.fontsquirrel.com/fonts/montserrat
Typography: Montserrat by Julieta Ulanokvsky, available for free in https://www.fontsquirrel.com/fonts/montserrat
Business Cards
