The last of three Audi A5 projects : The A5 Sportback. After exploring pixelated cityscapes and streaking lightrays in the previous two executions, we sharpened our focus to create point clouds for the final part of this inspirational and epic collaboration across the studios.

Markus Wendler shot the lushly shadowed backplates in Barcelona and Germany. We provided on-set support, creating simultaneous point cloud scans which were blended into the photographs together with the CGI cars, to convey the AI technologies used.
  
The widescreen final images are used to dramatic effect in the catalogue - see them on our site here.

The images made up as posters: 

Credits:
Agency: Kolle Rebbe, 

Creative Director: Jörg Dittmann 
Art Directors: Marcus Kubicke, Ben Allwardt, Alex Kowalski 
CGI Artists: Alastair Messom, Anna Toropova, Kristian Turner / Recom Farmhouse 
Automotive CGI Artist: Richard Jenkinson / Recom Farmhouse 
Post Artists: Kate Brown, Ulf Cantignon / Recom Farmhouse 
Art Buyers: Alice Feja, Katrin Grün, Katja Sluyter
Hamburg Production: Tim Michel & Sonda Productions