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Think Again; Conceptual Campaign on Existentialism

The project revolved around Existentialism. The brief implored us to interpret 'The Wall' by Jean Paul Sartre, and to pick out themes. The themes were then conceptualized and visualized into a medium of choice.
The chosen theme was Taboos and stereotypes within our South Asian society, specifically those that bound me personally. I created an abstract narrative. Random audience was called to comment on the narrative, and on the main character.
The comments were written on a sketched out self portrait obscured with a plastic sheet. The sheer purpose of this was to show how we begin to perceive ourselves after the comments of others. It obscures our true sense of character and charisma. One the sheet with the comments was lifted, the self portrait was perfect.

A series of poster was designed to support the concept, along with assorted design material.

Think Again; Conceptual Campaign on Existentialism
Published:

Think Again; Conceptual Campaign on Existentialism

The project revolved around Existentialism. The brief implored us to interpret 'The Wall' by Jean Paul Sartre, and to pick out themes. The themes Read More

Published: