Under creative direction at Powershovel Creative, I was tasked with concepting and designing the website for Blocki Parfums. I created mood boards that I felt exemplified bringing the
brand's fragrances to life through using floral imagery and collage. I wanted the user experiencing
the site to visually respond to the 3 fragrances even without being able to smell.
I used cascading florals in layers to show direction throughout the site.
brand's fragrances to life through using floral imagery and collage. I wanted the user experiencing
the site to visually respond to the 3 fragrances even without being able to smell.
I used cascading florals in layers to show direction throughout the site.
