Objective /
To create publicity design for a short film based on a mysterious incident that takes place in the life of a young city girl. The short film was a small-budgeted venture, the publicity design was intended for the social media platform, and hence it was imperative that it caught the attention without revealing much.
To create publicity design for a short film based on a mysterious incident that takes place in the life of a young city girl. The short film was a small-budgeted venture, the publicity design was intended for the social media platform, and hence it was imperative that it caught the attention without revealing much.
Approach /
My approach was inspired by the short film itself. I stayed true to the vacuum-like isolated mood of the film, and by using clues from the film, created a series of posters. Each clue fed the curiosity of the audience as it re-created the mysterious, surreal atmosphere of the film.
My approach was inspired by the short film itself. I stayed true to the vacuum-like isolated mood of the film, and by using clues from the film, created a series of posters. Each clue fed the curiosity of the audience as it re-created the mysterious, surreal atmosphere of the film.
