Brand Atributes
When a business starts to grow, it means that services, reach, or even your audience are expanded. In the case of Golv branding process begins with understanding the uniqueness of a product and its value.
To help a client determine the core values that should be reflected in the brand, I did an exercise with attributes.
Everything matters: the roundness of the corners, the inclination and the rhythm.
I think that brand language is a powerful marketing tool and in this case being pioneers in this field of movement branding is perceived a unique way of brand interaction with the viewer.
However, the stronger the weapon, the more important it is to follow the rules to use it.
To help a client determine the core values that should be reflected in the brand, I did an exercise with attributes.
Everything matters: the roundness of the corners, the inclination and the rhythm.
I think that brand language is a powerful marketing tool and in this case being pioneers in this field of movement branding is perceived a unique way of brand interaction with the viewer.
However, the stronger the weapon, the more important it is to follow the rules to use it.