![dog Pet animate logo colour brand sydney social media icons ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/6b5f5553183245.65b9a41075100.jpg)
Pooch Made is an online retailer of pooch bandanas and a lifestyle influencer in the pet industry. Pooch Made approached Made Somewhere to create a friendly and playful brand for its business that would engage audiences on both print and digital media. Made Somewhere developed a fun-loving and quirky brand with a lighthearted energy – like our much-loved pooches.
Art Direction | Branding | Copywriting | Digital | Illustration | Packaging | Print
![dog Pet animate logo colour brand sydney social media icons ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/a9464b53183245.5d0af377e4670.gif)
![dog Pet animate logo colour brand sydney social media icons ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/90d1c953183245.65b9a410739f5.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/bb71ad53183245.5d0af3775ade9.jpg)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/1761a053183245.5d0af3775b1cb.jpg)
![dog Pet animate logo colour brand sydney social media icons ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/1400/7bb06053183245.65b9a410745a5.jpg)
![dog Pet animate logo colour brand sydney social media icons ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/d9fe5453183245.5d0af377e4952.gif)
Made Somewhere brought the brand to life with minimal yet lighthearted naming, copywriting, iconography, illustration and animation to engage with its audience and demonstrate the brand’s playful character and demographic. Made Somewhere used this character across the brand’s packaging, print, digital and social media.
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/806f9953183245.5d0af3779bc37.gif)
![](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/6b402e53183245.5d0af3779bfac.jpg)
![dog Pet animate logo colour brand sydney social media icons ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/b93b6753183245.5d0af377e3fd6.jpg)
![dog Pet animate logo colour brand sydney social media icons ILLUSTRATION](https://mir-s3-cdn-cf.behance.net/project_modules/disp/20611353183245.5d0af377e3875.png)
If you would like to know more about Made Somewhere
madesomewhere.com.au | Instagram @made.somewhere