SkyCity
Client: Goyal & Co., Ahmedabad, India
Year: 2014
Sky City is a 104 acres of residential and mix-use development in the city of Ahmedabad. Floris, Arcus and Vernis are residential projects comprising of luxury villas and bungalows within Sky City. SkyCity is positioned as a modern, planned and balanced living destination where one discovers ‘lighter living’. Thoughtfully designed spaces, trouble-free transactions, green spaces, integrated infrastructure and proximity to daily essentials ensure a care-free life where one can rest their worries and enjoy holistic living.
A cohesive identity system was developed for SkyCity and the 3 residential projects. An extensive sales kit with a master brochure for SkyCity and leaflets for Floris, Arcus and Vernis was crafted.
A campaign was conceptualized and shot for print and digital advertising that captures the feeling of buoyancy as a way of life at Sky City.
