Brand Image Transformation
My 2012 summer internship allowed me an opportunity with brand transformation and development of new corporate collateral including trade show booth displays, product data sheets, corporate flyers, case study templates, posters, business cards, and online social media for Bloomy Energy Systems, a vertical business of Bloomy Controls Inc. With a company full of technical equipment and information, the challenge was to update collateral to make it visually appealing and still appropriate to the automated test equipment industry. I worked with various print vendors and managed the projects from start to finish.
Trade show booth for National Instruments Weeks 2012 and the Battery Show 2012.
NI Week August 2012
NI Week 2012 Booth
NI Week August 2013
NI Week 2013 Booth
NI Week August 2013 (corner)
Product and corporate flyers.
Cover art mock-up for Evaluation Engineering magazine November 2012 issue highlighting the Bloomy Energy Systems article. This cover version was not used but built upon for the final version.
Online campaign pages linked with Google Analytics to implement better SEO.
