Mobile engagement has been taking centerstage priority among ecommerce companies and this is expected as well when 2017 arrives. We love to shop online. You love to shop online. Everybody loves to shop online. There’s really no denying it: ecommerce is here and it’s a booming industry. According to research , ecommerce-driven revenue will rise by 50% by 2017, thanks to mobile engagement and the mobile-driven behaviors of shoppers.
Mobile digital assistants can be in the form of checkout pages where fields are automatically filled in with the customer’s name or address, zip codes are provided through location services and payment details are saved to facilitate faster checkouts in the future.
So, should businesses be investing more in mobile-responsive websites marketing strategies? The statistics all scream YES.
Mobile commerce stats you shouldn’t ignore
According to new research:
51% of ecommerce sales are now taking place on mobile.
Between 2014 and 2015, mobile conversion rates increased by a whopping 57%.
66% of web traffic is now mobile.
The average order value on smart phones is expected to increase by 10% in 2016.
Ignore Mobile at your peril
The statistics really are staggering. In today’s fast-paced retail marketplace, mcommerce plays a critical role in generating revenue for businesses of all shapes and sizes. From small start-ups and SMEs, to large global corporations – investing in mcommerce support really is crucial.
We can help
At Vital Concept, we’re industry-leading ecommerce experts. Most importantly, we don’t underestimate the importance of mobile commerce and its role in shaping the future of online shopping. So if you need help making your website mobile friendly and responsive, look no further, get in touch with our team today. For more information, take a look at our ecommerce website design services Contact us. We’d love to help you anytime.
