WEBSITE DESIGN + DEVELOPMENT
france 44 wine & spirits
The objective was to create an online shopping experience that mirrored the historic brick and mortar store, which had been making spirits bright for more than half a century. The project was massive and complicated. We had to integrate their existing POS system and work within the confines of a third-party platform. The online store was also host to more than 9,000 products.
We wanted to make sure that the site wasn't simply a liquor mart. It needed to be an upscale source of not only wine, spirits and cheese but also expertise and knowledge. We kept the aesthetic light, fresh and as crisp and refreshing as a vino verde on a sweltering day.
We developed a surplus of educational interactive elements that allowed the consumer to dive deeper and make their own delightful discoveries concerning pairings for wine, beer, spirits and more.
The objective was to create an online shopping experience that mirrored the historic brick and mortar store, which had been making spirits bright for more than half a century. The project was massive and complicated. We had to integrate their existing POS system and work within the confines of a third-party platform. The online store was also host to more than 9,000 products.
We wanted to make sure that the site wasn't simply a liquor mart. It needed to be an upscale source of not only wine, spirits and cheese but also expertise and knowledge. We kept the aesthetic light, fresh and as crisp and refreshing as a vino verde on a sweltering day.
We developed a surplus of educational interactive elements that allowed the consumer to dive deeper and make their own delightful discoveries concerning pairings for wine, beer, spirits and more.
