Ansin Lau's profileDualai Design's profile

mumu: a pretend toy series based on Taiwanese lifestyle




Do You Remember Your Childhood Friends ?

There is a tremendous variety of pretend play toys in Taiwan’s market; however, the customers are disappointed because of a lack of choice which demonstrates the Taiwanese lifestyle they are familiar with. The lifestyle in Taiwan has its own uniqueness, and it is worthy to be cherished. We aim to make mumu a hub which connects the collective memory of families through play.








1. 
Furniture & Foods






2. 
Dollhouse






Good flexibility of house structure brings joy to play
All pillars, floor boards, door, stairs are free for children to build.





Considerable design for limited indoor space





3. 
Dolls


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.
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Play with mumu!



Client: Mumu Studio
Year: 2015
Type: Industrial Design
Design: Yen-Tsen Liu
Photography: Jun-You Liu

I also designed the branding of this toy series, please see: Link.



mumu: a pretend toy series based on Taiwanese lifestyle
Published:

mumu: a pretend toy series based on Taiwanese lifestyle

There is a tremendous variety of pretend play toys in Taiwan’s market, however, the customers are disappointed because of a lack of choice which Read More

Published:

Creative Fields