TANG MIN's profile

Douxteel

Branding



Steel, is cold and glossy With a little warmth when hold it again.We hope that making warm interactions between people and lifeless appliance by using steel to convey that our product is able to transmit warmth and energy. At the same time, it gives the appliance another vitality and creativity.The temperature depends on your interaction with the appliance.
Let Douxteel interacts with your life

鐵,初拿起時冰冷而光滑
再度緊握時卻又略帶暖意
我們希望藉由鐵這樣本來毫無生命的器具
透過與人產生互動時變得有溫度
表達品牌是能傳遞溫暖及能量
並賦予器具另外一種生命力與創造力
而溫度的高低取決於您與器具的互動
您與生活的互動
您與Douxteel的互動






Douxteel brand is present with "LOFT" style. There is a triangle sign on the mark and it means tent and outdoor camping image. Besides, the negative space of the brand means "T" word. Try to explain that kind of tableware is designed for outdoor life.​​​​​​​

Douxteel brand is designed depending on the first word "D". And it present as 3D stereoscopic to showing the brand product type. It also want to show the sheet-metal fold type in brand characteristic.

Another point of view, the depression on the brand gives expression to letter "T" which is abbreviation of second letter on brand. And the focal point of brand software product line is tent on the raised features. There are outdoor camping series, offer consumers feel leisurely, relaxed and natural atmosphere.


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Douxteel will show up scrupulously product in every particular, create your interaction with life.


Douxteel
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Owner

Douxteel

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