CONCEPT
Boozy Bites is a brand and packaging idea for a gourmet specialities line. What makes these bites “boozy” is that they’re prepared with a cocktail immersion and high-quality ingredients. In the same way, the visual image was inspired by spirit or alcoholic bottles. The art direction scheme was an attachment of a black stamp postage on the upper left side simulating vintage bottles stamps.
LOGO
The logo of the brand unites a spatula and a glass of wine, giving reference to both components together–alcohol and food. Each product displays the cocktail which is made of such as alcohol volume percentage, class of spirit and place of issue.
BRANDING
Boozy Bites is a brand and packaging idea for a gourmet specialities line. What makes these bites “boozy” is that they’re prepared with a cocktail immersion and high-quality ingredients. In the same way, the visual image was inspired by spirit or alcoholic bottles. The art direction scheme was an attachment of a black stamp postage on the upper left side simulating vintage bottles stamps.
LOGO
The logo of the brand unites a spatula and a glass of wine, giving reference to both components together–alcohol and food. Each product displays the cocktail which is made of such as alcohol volume percentage, class of spirit and place of issue.
BRANDING
A store concept was also produced such as the brand personality. In addition to this, a cookbook idea was also implemented, so the purchaser is able to prepare our “boozy” recipes with Boozy Bites’ products.
Bárbara Borrasé & Cristina Maldonado © Master in Packaging Design ELISAVA, Barcelona, 2017.
