3D image campaign to promote SEB bank measured credit services. The visuals were created to further emphasize that the customers needs deserve attention. By putting objects often acquired with small financing under a spotlight, we strengthen the message and truly focus on the items/needs of the customer.

The project was a challenge both for us and the client. There were 2 totally different images both requiring separate photo shoots. To avoid it, 3D path was chosen as the best solution both time and budget wise. Our studio made 2 different sets in 3D and the CGI images were approved by the client.

Sketches

Clay models

Web layouts

Details