Rack Rampage | Brand Identity

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Rack Rampage is an upcoming online wholesale garment store based in the USA.
The aim is to offer a real-time shopping experience through its quality products
and vast offerings for all age groups under one roof. In order to be recognized
as a well-defined brand, Rack Rampage needs a brand identity.

The objective is to create a brand look and feel which pulls customers towards
brand and as a result boosting its online sales. By giving brand a powerful,
strong, bold and timeless image, incorporating the rampage feel within the
typeface and create a clean and professional yet modern brand image to
build customer trust level.