Con Amor- FMCG Packaging Project
Con Amor, meaning " With Love", seeks a familiar communication approach to the instant soup market. The project was based on Pescanova, leading Spanish brand for seafood products, looking to expand to a younger market through a new line that would offer a homemade and healthier choice for millennial consumers.
Team: Georgina Hernández and María Vidal
Tutorized by: Jordi Almuni and Ruben Miramontes
Master´s Degree in Packaging Design
ELISAVA 2016
