This double-spread print ad was created specifically to be run in a nationwide Brazilian magazine called VEJA. The goal was to inform the magazine's target audience about the premiere of the "Filhos Deste Solo" TV series, a branded content series conceived to showcase the two new Land Rover models that would be produced in Brazil: the Discovery Sport model and the Range Rover Evoque model. The series was comprised of 4 episodes and for each episode, the agency created one ad. I came up with the text for the first and second episodes, displayed below.
Anúncio Veja, espiódio 1, Filhos Deste Solo.
Anúncio Veja, espiódio 2, Filhos Deste Solo.
