Scott Carroll's profile

Fresh Awards Identity

Branding




Fresh Awards Identity
Sheffield Hallam University
2016/17


Fresh is a creative awards platform that has 10 different disciplines. Fresh wanted a new identity to redefine them from the rest of all other creative awards, they wanted something different, something inspiring and something to spark a conversation between themselves and those entering.

Fresh is a moving brand, it was time to celebrate the work of others, the idea of creating a forever dynamic brand where the winner becomes part of the visual identity for 1 year before refreshing. The face of the brand is the winner and the voice of the brand is the winner, its about the agencies that enter, its about celebrating work that deserves celebrating.









Thank you for viewing my work, have a nice day! 
Scott Carroll


Fresh Awards Identity
Published:

Project Made For

Fresh Awards Identity

Fresh is changing and having a complete overhaul – a refresh and a new look. Still covering the main core creative disciplines, these will be awa Read More

Published: