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Branding | Minds Ignited


Minds Ignited  

Minds Ignited is a non-profit dedicated to discovering and spreading powerful ideas that define our present  and shape our future. Founded in 2015, the noble initiative required a brand mark that could be used across different media. The client wanted something simple and yet distinctive. Taking a minimal approach. formative letters 'M' and 'I' were carefully crafted, where 'I' on a closer look resembles a microphone. For the logotype, a clean sans serif font was chosen. To enhance the overall appearance and tactile experience, a special metallic colour was employed via the screen printing technique.














Photographs from the first ever Minds Ignited event held at The Leela Palace, Bangalore. The program saw 
talks on 3D design for smart cities; how brain cloning will enable greater human machine collaboration; how
to build ecologically smart cities; innovation ecosystems and the future of making. 









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Follow the ongoing endeavours 
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Branding | Minds Ignited
Published:

Branding | Minds Ignited

Published: