“50 years of Rock Collection” for Rolling Stones Poster Campaign
(Postgraduate Design Work / CREA 2012)
The brief was presented during the CREA Course (Creativity, Advertising and Planning)
and stated that we had to develop and promote Rock & Roll’s 50th anniversary for Rolling Stones.
and stated that we had to develop and promote Rock & Roll’s 50th anniversary for Rolling Stones.
Our Concept: "WHAT ROCK TAUGHT YOU"
Our team came up with short yet strong statements that related to each music icon in the history of Rock and Roll (Bob Dylan, John Lennon, Jimi Hendrix, Bob Marley, Jim Morrison). The Posters were intended to work as a promotional set, and to be given out together with the purchase of each CD. This was done in a time when iTunes wasn’t as successful as now, but could likewise work with the purchase of each album online.
Copywriter // Javier Pesci
Graphic Designer // Emma Shearer
Graphic Designer // Emma Shearer
