Alzheimer Scotland
This was a short graphic project from earlier this year. I was asked to take a different approach to the style the charity currently use, while retaining their identity.
I decided to visualise the fading of memories, in order to show the effects of the illness in a simple but relatable way. Moving away from the photographic focus.
Maintaining their colour palette, with two gender specific memories forming the shape of a brain.
Merging both sets of memories.
The final product; An A5 project folder with a pocket, and A5 inserts (not shown here).
The final graphic.
