PAAVA is a Hungarian men’s streetwear brand. Their concept is to create basic clothes from quality materials. They focus on the fashion, on the minimal but original style and the premium quality. Fitting to these leading ideas we designed a precise graphic conception for the pictogrammes on the washing label, for the labels of the delivery packages and for the identity’s font as well.

Special thanks:
Photography: Peter Juhasz
Animation & Web: Daniel Varga

paava.hu