Undo
Art Direction, Graphic Design, Identity
Art Direction, Graphic Design, Identity
Undo is an animation studio specialized in 3D-animation and computer graphics. The crew has it’s roots deep down it the demoscene. As the company’s identity was not-existent or outdated, I was asked to create a solution to polish it.
New, fresh identity was created to reflect Undo’s work and attitude. The reel features old school 5.25″ floppy disk covers, 7″ reggae single inspired dvd design, tagged cover sticker and a sheet with 49 individual Undo stickers with encouraging text “Decorate your local bar”. The business cards were designed to match. The packaging with it’s individual approach received a very good reception among Art Directors, clients and other designers. Not to mention the the effect it had on helsinki bar-scene where these small stickers popped in like mushrooms on a rainy night.
New, fresh identity was created to reflect Undo’s work and attitude. The reel features old school 5.25″ floppy disk covers, 7″ reggae single inspired dvd design, tagged cover sticker and a sheet with 49 individual Undo stickers with encouraging text “Decorate your local bar”. The business cards were designed to match. The packaging with it’s individual approach received a very good reception among Art Directors, clients and other designers. Not to mention the the effect it had on helsinki bar-scene where these small stickers popped in like mushrooms on a rainy night.
