Seung Chae Lee's profileRyan Kim's profileGRAFY DESIGN's profile+1

HOMBRE Cosmetic Brand Experience Design

Multiple Owners
•
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN
bx Cosmetic Kingsmen Brand Design design package Packaging GRAFYDESIGN 그래피디자인 GRAFY DESIGN


 
 ​​​​​​​HOMBRE  

 BX Lab planned a project called “Hombre”, a fashion conceptual cosmetic that                      
 enhances beauty for men and developed a brand system to be targeted for Grooming.                 
 
 Hombre is designed to meet and analyse Grooming's needs and deduct its trend and issues                        
 to appeal to these customers through brand experience.

 We established an ingredient concept by analysing Grooming's behavior, trend and issues.                          
 Our core direction of brand design is to intuitively deliver the product's functionality 
 to customers.
                   



GRAFY DESIGN

We put people first before we start our projects. Through the research by putting
people at the heart of what we do, we learn that what they want, what they need, 
and what they expect. Inspired by these insights, we conceptualize, design,  
prototype, test and refine our ideas. The results are digital experiences that put 
people first.    






HOMBRE Cosmetic Brand Experience Design
Published:
Seung Chae Lee's profileRyan Kim's profileGRAFY DESIGN's profile+1
Multiple Owners

Owners

Seung Chae Lee's profile
Seoul, Korea, Republic of
Ryan Kim's profile
Seoul, Korea, Republic of
GRAFY DESIGN's profile
Seoul, Korea, Republic of

HOMBRE Cosmetic Brand Experience Design

Existing cosmetics for men have the same look and feet of package design and branding. Hombre's catchy slogan. "Beasts can be Beautiful" leads to Read More

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