Ad Campaign Project
Client Relations - 10/2016

For this project we were told to take a product off of Amazon Launchpad and work with it as if it were a client asking us to make a series of ads for their new product. I chose a product called "Cloop" a magnetic little band that keeps your headphone cables from getting tangled. The requirements were we had to choose from a list of different ideas (mine consisting of Print, Web, and Sponsorship out of those options), and make them to the quality dependent on the piece done (ex. 300dpi for print, 72dpi for web). During the length of this project I created a 8.5in x 11in print ad, which was produced in three stages (posted in chronological order) after receiving critiques on the stage prior. Not shown here I also made a 728px x 90px web banner ad, as well as concepts for a sponsorship from a popular metal band advocating for Cloop. The only stock photography used in this campaign was for the Sponsorship concepts, the rest was shot with a phone camera.
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Ad Campaign
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Ad Campaign

The description as well as assignment details are listed on the posting.

Published: