Rachel Pollard's profile

Photoshop Rendering - Chicagoan

For this Photoshop project, I was asked to add fictitious retail tenants to three photos of a building in order to illustrate what this corner could look like.

Before I could edit in the tenants, I needed to first stitch together a few photos to make two panoramic views of the building.
These photos represent my finished product.
Here are the four original photos I used to make the first panorama, followed by the stitched-together image and a gif of my process.
Gif of my process
The second panorama followed a similar process, although only two photos had been provided.
After creating the panoramas, I added the fake building tenants.
I was also asked to make two alternative renderings for this view.
I was asked to make the store fronts look like specific retailers; I couldn't use their actual logos, so I created parody logos. This was my favorite part of the project.

The real logos are on the left, and my parodies are on the right.
Tourneau is a high-end watch company. Montre Tour means "watch tower" in French, and the word being used for "watch" refers to the timepiece rather than the verb meaning "to look attentively."
After making this logo, I was informed that the real Potbelly logo was cleared to be used in the final rendering.
All the logos were made in Illustrator.
Photoshop Rendering - Chicagoan
Published:

Photoshop Rendering - Chicagoan

For this project, my work asked me to stitch together a few photos to make two panoramics, and with the addition of another photo, add fake tenan Read More

Published: