MINI Icecream - Candid camera show
When you purchase a MINI, the funniest thing is to make it unique. "MINI Icecream" is a range of nine custom options which recall ice cream tastes and can be combined to give your MINI a fully tailor-made appearance. In order to simply explain this concept, we have asked an actor to play the role of a car salesman dressed up as an ice cream cone. Five hidden cameras have filmed the reactions of the customers and the following events. Welcome to the MINI Ice cream candid camera show.
My role: Art direction
Agency: BCube srl | Date: 2010
