Atrela Colaborativa's profileFernanda Martins's profile

Alimentas

Especialist Clinic in Behavioral Nutrition, which seeks to intervene in the way people relate to food through innovative and scientific methods, without being restricted to a single context.

Alimentas believe the most important is how people eat, first than what.


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Ali mean alimento (food)  |  Mentas mean mente (mind)  | Alimentas is similar to Alimentar = feed

Strong colors represents the variety of foods and behavior nutrition methods.
The fork created based in "L" and "M" evokes the emphasis in the way of eat.
Heart means a important brand value: the love.









Beyond the visual identity, I developed illustrations that represent the relationship of people with food:
As they are present in all moments of our life.
Graphic Design / Art Direction: Gabriel Fagundes
Production Management: Fernanda Martins

This project was done through

Alimentas
Published:

Alimentas

Especialist Clinic in Behavioral Nutrition, which seeks to intervene in the way people relate to food through innovative and scientific methods, Read More

Published: