How do we encourage interaction between co-working members? This was asked by our team to encourage encounters between likeminded entrepreneurs at Camden Collective's new premises in Euston.
The building is an abandoned hospital, once run by the Temperance Movement, a mass counter-cultural social phenomenon which originated in the 19th Century, whose aim was to profess against the excessive consumption of alcohol. To foster togetherness, the new "movement" at Camden Collective needed to similarly recognise themselves as members, have a manifesto and anthem, share a history, and an enemy!
