Butterfly Home
An earthquake in Nepal destroyed the Butterfly Home, a safe haven for children whose mothers are in jail. Without the shelter, they’d be forced by law to live with their moms in prison. We had 36 hours to create a brand powerful enough to help rebuild the Butterfly Home. A strong, simple logo and a vibrant design helped raise global awareness—and the $400,000 needed to once again give the children a place to call home.
Designed with Jane Brown at Interbrand, New York. 2016.
Website in collaboration with Critical Mass, New York. 2016.
Website in collaboration with Critical Mass, New York. 2016.
