IMAXShift
IMAXShift® is an immersive group cycling studio powered by the IMAX experience, boasting rockstar instructors, larger-than-life screen, and unmatched audio, IMAXShift will take you from the front of your saddle to the edge of reality. As a designer at Red Antler I worked to create the branding, typography, logo, patterns, and animations under the creative direction of Paul Owen & Mike Last.
Project Type: Identity, Branding
Year: 2015
Studio: Red Antler
