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Rethinking Horlicks
Jay Dutta
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Rethinking Horlicks
Re-imagining the iconic Indian health drink brand
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Rethinking Horlicks
5
621
0
Published:
June 12th 2012
Jay Dutta
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Jay Dutta
Bangalore, India
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Rethinking Horlicks
Rethinking the identity and packaging for Horlicks - a relic of the British raj era and a much loved Indian brand. Horlicks needed a refresh and
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5
621
0
Published:
June 12th 2012
Creative Fields
Branding
Packaging
Product Design
Horlicks
GSK
Glaxo Smith Kline
malt health drink
structures
jay dutta
jdallcaps
Copyright Info
Attribution, Non-commercial, No Derivatives
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