Trabajo Práctico nº II: Gift Pack
Diseño de un contenedor-regalo como estrategia promocional "para compartir", de dos bebidas de la misma marca de consumo masivo. Como requisito particular pensar que sea "algo más que un packaging" como un elemento estratégico en el punto de venta y tenga una relación directa con la imagen del contenido y la marca de la bebida.
A continuación, el prototipo del Gift Pack. Cuenta con una impresión en serigrafía, caladuras y tela. Todo hecho a mano.
Practical Work No. II: Gift Pack
Design of a container-gift as a promotional strategy "to share" two drinks the same brand of mass consumption. As a particular requirement think that is "more than just a packaging" as a strategic element in the point of sale and have a direct relationship with the content image and brand of the drink.
Then the prototype of the Gift Pack. It has a screen printing, caladuras and fabric. All handmade.
Design of a container-gift as a promotional strategy "to share" two drinks the same brand of mass consumption. As a particular requirement think that is "more than just a packaging" as a strategic element in the point of sale and have a direct relationship with the content image and brand of the drink.
Then the prototype of the Gift Pack. It has a screen printing, caladuras and fabric. All handmade.
