A new and exciting social enterprise has arisen in Sheffield and needed a new, exciting and original logo to promote who they are and what they do. As a new business, the branding and design is paramount to bring prestige to the company and in-turn - custom.

The company is not just a catering company that offers what you may expect - buffets; event catering; weddings - they also do cupcake parties for children. The parties take place in the Company that Caters shop and children in groups go to the first room to prepare - the second to bake - the third to decorate and the fourth - the most fun of all - to eat! The idea is that the company helps children learn cooking skills and see that it is fun. This then runs over to the parents and offers them to come in to learn valuable skills and also obtain qualifications through learning to cook. The Company that Caters, thus, is not just a catering company - it is an opportunity to those who want to learn. The Company that Caters needed a branding that shows the fun of the learning and also the corporate catering side of the company that brings in the majority of the revenue.

A fun, exciting, colour co-ordinated piece of work that compliments the owner's passion and excitement for her own social enterprise. The main logo in bright pink to bring in the cake making side of the company - the name itself explains the catering. The sprigs of herbs are to insinuate the connection the company has with originality and organic, locally sourced ingredients. The brand is split into five parts - not including the main logo - that will sit on each part of the website pages - splitting them up into mini parts of the business so as to be promoted as separate entities that each have synergy across the brand. The logo has now been painted onto the front of the company's building and gives it the excitement and welcoming feel it needed to bring in people from all walks of life.