FREELANCE
DJY Media
I was approached by two business partners to design an identity for their newly formed business. I was impressed by how much they had planned and after to talking to them I learned they had an interest in the esoteric. That’s when I had the idea to design their logo to resemble old alchemical formulas.
The alchemical formula concept is present throughout the entire identity, it gives the sense of chaos and order. 1. Business cards, 2. Social media (Facebook banner).
Stationary designs 3. Emailers and a 4. Letterhead.
Zakhele MLCD
The idea for this design came with the explanation that the client was creating a future for their son and that they had a love for trees, so I decided why not combine both ideas into one and this was the result.
1. Colour schemes for the logo.
2. An array of possible name locations.
DJENTLEMAN
I was contacted by a DJ, called Djentleman, to design an identity for him and his music. He requested that the identity be focused around “gentlemen”. He wanted a strong and simple logo that would catch the eyes of listeners and be easy to remember.
Here you can see I tried many different types, styles, and messages that all related to the trance DJ scene (All the while keeping the main theme in mind). 1.1. The Gentleman Constellation, 1.2. The Geometric Gentleman, 1.3. The African Mask Gentleman and finally 1.4. The Geometric Constellation Gentleman. (1.4. Was a bit of a long shot; I find it helps to show the client everything I’m working on because it might just be the one I need to connect to the client’s thought pattern.)
2. The client really liked the idea behind 1.4. The Geometric Constellation Gentleman; as he felt the contained circle and centralized gentleman image was stronger than the others.
