Laura Griffiths's profile

Social Media Graphics - CAPS

During my time within a voluntary position with Manchester based animal rights charity Captive Animals Protection Society (CAPS), I undertook the role of Social Media Assistant. I was tasked with daily social media engagement - promoting the charity's work, sharing relevant news articles, engaging with supporters, but also to promote their upcoming annual event - Zoo Awareness Weekend. This was a special year for the event as this was the first time the event also included coverage and exposure of Mobile Zoos - an increasingly popular business type, with worryingly little rights.
I was asked to create content in the build up to the event, as well as attention-grabbing visuals that could be shared to promote the cause as well as associated events taking place around the UK.

Alongside the Zoo Awareness Weekend promotion, I was also asked to update the charity's Facebook aesthetic - including a new cover photo which I designed to promote CAPS' coverage of circuses.
During my time at CAPS, I created various graphics to promote events and campaigns, as well as infographic images used to visually communicate key facts and findings of investigations.
CAPS Facebook page cover photo
One of various images used to promote CAPS' 'Zoo Awareness Weekend' 2016
Infographic created for Facebook and Blog in order to visually communicate key facts and findings relating to the campaign
Social Media Graphics - CAPS
Published:

Social Media Graphics - CAPS

Graphics created for Captive Animals Protection Society's social media pages.

Published:

Creative Fields