My range is designed for a new heritage range for Ellesse. Influenced by skiing heritage, telling a narrative to continue through into a campaign. My design is based on the level of ski run colour relating to the path the skiier would take of that standard. The colours go from green being the easiest to blue to red then to black as the most difficult. The designs in the look book and advertising is ski tracks filled in with a colour and velvet overlay.
The polaroid images on the look book would be an actual polaroid. Users would be able to take out any of the images they like and put it up on their wall.
