Shih Shu-Hsien's profileYU-SHU CHIEN's profile

新 Xin|YODEX 2016 Proposal

Branding
新一代設計展 2016 設計提案
Young Designers' Exhibition 2016 Proposal
新一代的我們,敢說、敢衝、敢做。
 
在這個新與舊交界的世代,因科技日新月異、資訊快速傳播,社會中時常出現價值觀與理念的衝突。在這樣環境下,我們學會如何獨立思考,不盲目地走前人鋪好的路,對於不確定性樂於挑戰,儘管遇到挫折,依然能將其轉化為前進的動力,這是我們對新一代的定義。
 
 
We, the new generation, dare to voice out, dare to dream and dare to take action.
 
On the border of generation between the new and the old, clashes often arise between value and ideas thanks to ever-changing technology and rapid dissemination of information. We learn to think independently, refuse to blindly set foot on well-paved way and take up challenges with positive attitudes, especially when it comes to uncertainty. In spite of adversity, we are still able to turn it around and take it as the drive to move forward.
 
字體骨架運用了簡化手法達成視覺平衡。有了嚴謹的字型規範為基礎後,再重新手寫,電腦無法模擬出的筆觸是不完美偶然,也是我們欲呈現的「人的溫度」。

The font structure exercises simplified approach to reach visual balance. With the basis of rigorous principles of fonts, we write it anew with our own hands. The strokes are imperfect but fortuitous, which computers can hardly imitate. This is what we crave to present so-called “Human Temperature”.
融合了人文精神、大膽的極簡設計,「勇於嘗試,別害怕失敗」這樣的態度正是我們想傳達給年輕世代共同勉勵的。
 
We infuse humanistic spirit with bold minimalist design. “Dare to try; don’t be afraid of failure” is the attitude that we want to encourage and get across to young generation.
新 Xin|YODEX 2016 Proposal
Published:

新 Xin|YODEX 2016 Proposal

Proposal from Young Designers’ Exhibition 2016| Present by National Taiwan University of Science and Technology

Published:

Creative Fields