The task was to choose a health matter and create a campaign on how you can make a difference. This project was inspired by my son, who undergoes the VEPTR procedure twice a year.

Research Question: Can local advertising and collateral address health outcomes in regards to Thoracic Insufficiency Syndrome?

In the past 20 years, thousands of VEPTRs (Vertical Expandable Prosthetic Titanium Rib)  have been implanted into children in more than 25 countries worldwide. As the child grows, they undergo surgeries, many biannually, to expand the device. These procedures occur on average about 14 years, or until the child reaches skeletal maturity.

Hypothesis: By designing custom made capes, shirts, and bracelets for patients, families, and supporters, it will raise awareness for TIS (Thoracic Insufficiency Syndrome) as well as the VEPTR procedure.

I want to continue on with this campaign to bring awareness, hope, and motivation.

The Titanium Strong Campaign was inspired by the "Rib Kids" of San Antonio.