Clean & Clear POS: 'From Blue, To White, To Clean & Clear'
PROBLEM
Clean & Clear’s new mask was revolutionary: it changed colour (from blue to white) when it finished working. And Clean & Clear asked that the POS be equally revolutionary.
SOLVED
A few months earlier, we’d created the first ever interactive POS in the Middle East for Neutrogena, another Johnson & Johnson brand. This time, we created Clean & Clear’s first ever interactive POS in the region.
RESULTS
It was a standout POS – and it got standout results. Shoppers loved it and retailers struggled to keep up with the demand.
