Brand identity for a holistic service. Reiki is the practice of "energy work", which is visually expressed via "radiating" graphic elements. The brand styling intentionally has a softer, nature-based aesthetic and this is also reflected throughout the choice of fonts, colors and textures.
Minimally branded Wordpress site to enhance easy-reading and boost learning prompts via visual reference.
Brand style applied to training reference manual "A complete Foundation in reiki Practice". Available for order online via LINK.
Reiki practice and uniquely crafted "scenario" illustrations throughout all aspects of the project deliverables. A light, minimalist style was chosen to ensure that the instructional reference copy retained full emphasis.
Key reference illustration style for "hand positions", required a more simplified line art style – ensuring clarity and memorability at a glance.
A memorable brand across print, dynamic pdf workbook, and website.
