Welsch Aviation is an aircraft brokerage dealing in the sales and acquisitions of private aircraft. Having been around for over 66 years, it was time for a facelift to keep relevant with the times. Part of this rebranding was the creation of a new company brochure that was exciting, modern and reflected a more polished look. Drawing off the new company colors and researched imagery concepts, I came up with sweeping curves that reflect the lines of the private aircraft along with a contemporary type treatment and gold accents. The result was a brochure the client now proudly displays in all of their offices as a center-talking piece.
